Select Page

by Phil Stubbs | @PhilStubbs14 | LinkedIn

Let’s pick a number from the picture – 70

What do we know about the number 70?

  • In Olympic archery, the targets are 70 meters from the archers
  • 70 miles per hour is the national speed limit in the United Kingdom for cars and motorcycles on the best grades of road
  • In certain cases, copyrights expire after 70 years
  • 70 is the atomic numberof ytterbium, a lanthanide
  • The seventh pentagonal number
  • The number 70 is introspective and wise
  • The numerology number 70 is a number of introspection and inner wisdom. It has seemingly infinite potential
  • The energy the number 70 represents is perceptive and astute
  • In sales? Your LinkedIn Social Selling Index should be at least 70

Don’t know what the Social Selling Index is?

Your LinkedIn Social Selling Index (SSI) measures how effective you are at establishing your professional brand, finding the right people, engaging with insights, and building relationships. You can find yours by clicking on the link in this article Your score is updated daily giving you opportunities to improve!

So, if yours in under 70 then you aren’t being active enough on social and LinkedIn. Why be active on LinkedIn? Because:

590,000,000+ users globally

25,000,000+ users in the UK

154,000,000+ users in the United States of America

According to LinkedIn’s B2B blog, 61 million LinkedIn users are senior-level influencers, and 40 million are in decision-making positions.

If your SSI is 50-60 you can hit 70 by doing what you should be doing – using LinkedIn and Sales Navigator as a prospecting and relationship building tool – helping you start conversations. If you are scoring under 50 – leave sales and do something else or keep your head down, before your boss notices and work on your personal brand and network.

If you have LinkedIn Sales Navigator and your score is under 70, maybe you are in the wrong job as you are wasting your companies money.

Are you a Sales VP or CEO? Ever checked the SSI of your team? Do it and make sure they all hit 70+.

Or you could sit around make excuse after excuse and then be the first to complain when a competitor that’s active on social starts winning business from you.

People who read this article also read these:

The importance of a good LinkedIn headline

Shooting video for your Linkedin feed

We Implemented Social Selling, Why? Because Our Salespeople Need To Be in Front of Customers Not Hiding Behind a Phone

Share This