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by Adam Gray | @AGSocialMedia | LinkedIn

I have written about this before, but it is one of my “big things”…

A friend of mine said “this is simple…but simple and easy are not the same thing” and that’s so true of becoming social. Social as an individual or social as an organisation are really simple things to understand but extremely difficult things to do.

Let me explain. 

As an individual; 

  • You know that having a complete and well written LinkedIn profile is extremely important. 
  • You know that writing content regularly is extremely important. 
  • You know that engaging with your network often is extremely important.

But you don’t do it do you!

Take the first point, I know it’s hard. I know that to sit down and write all of your profile – headline, summary, current employment, past employment, achievements…and to make it interesting and engaging is going to take some time. It might take you 5 hours say.

How long have you been on LinkedIn – 5 years? 8 years? 10 years? Longer?

So, what you’re telling me is that over the last 10 years you haven’t had 5 hours to write your profile properly?

Let me put that another way, you haven’t been able to find 5 hours to write the most visible page about you anywhere on the internet that showcases you and your experience to 560,000,000 people and forms a permanent cornerstone of your personal brand…

You see what I mean? That is something that is worth investing some time in. You know that.

It’s simple, but it isn’t easy.

At Digital Leadership Associates we make it easy.

We create processes that make this easy for you and your company to be able to do.

We empower you to write little and often so you can leverage the value that you have created in your lifetime of experience

We show you how to do this so efficiently that you can have MORE free time rather than less.

We show you how social media can help overcome so many challenges of being successful and productive in the modern world for both you and your business.

What we don’t do though is re-invent the wheel, much of what we do (in fact much of what every business does from brain surgery to building rockets) is available in the public domain but what we do is make this accessible to you so you can shine.

Why not talk to us about this.

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